In this part-time degree programme with distance learning components, you will acquire a high level of communication, media and visualisation skills. With this package of communications skills, you can optimally shape the future of corporate and sustainability communication.
You will combine application skills in corporate communications, content creation and web design with profound digital understanding. With the knowledge of which machine learning and AI approaches are used in corporate and sustainability communication, you can effectively and strategically manage the digital transformation.
Our Master's programme also imparts legal knowledge, understanding the concept of sustainability as well as knowledge of the business and capital markets. The focus is on stakeholder management and a behaviour-oriented understanding of management. Ethics and CSR are central pillars of the programme.
We make you an expert in
- Corporate Communications
- Investor & Public Relations
- Sustainability Communications
- Digital Reporting
- and much more.
Close connection to practice
Put your expertise to the test right away: During your studies, you will gain experience in numerous practical projects with companies:
- the conception of digital communication and reporting strategies,
- Designing corporate websites,
- online annual reports,
- digital sustainability reports or
- developing social media campaigns in public and investor relations.
You can also deepen your knowledge by visiting renowned professional conferences as part of your studies and already make important contacts for your career path during your studies.
Language competence: English
You can perfect your English skills in foreign language and subject-related courses.
You learn subject-related English at various levels: About one third of the courses are held in English. English is also anchored in the curriculum:
- Financial English (1st semester): prepares you for the subject-related courses that are held in English.
- Scientific English (2nd semester): You learn science-related language skills and how to write scientific papers in English yourself.
Individual specialisation (3rd and 4th semester)
Select 2 out of 3 specialisations for individual in-depth studies:
Investor Relations
Communication with capital market stakeholders and the general public, rating agencies and analysts, private and institutional investors, news agencies and media, colleagues, third-party service providers, NGOs, etc.
Digital Reporting
Corporate Communications and Reporting, development of digital communication and reporting strategies, conception of digital annual reports (online reports) and IR/corporate website, web design, use of social media in the contexts of corporate reporting (push reporting) and mobile devices (mobile reporting), development and management of the relationship between the company (IR/PR) and relevant third party service providers (agencies, web designers, programmers etc.)
Sustainability Communications
Sustainability communication and sustainability reporting, presentation of the sustainability of business models, conception of sustainability (communication) strategies, ESG regulation and its implications for companies, ESG frameworks, ratings and indices, green finance
Interdisciplinary Elective Module
The iLab programme allows students to participate in an interdisciplinary and intercultural project semester with the working language being English.
Curriculum
Soon you will find the study plan with the courses of the 4 semesters here.
From the study programme
Additional qualifications and opportunities
We offer numerous opportunities to acquire advanced skills and additional qualifications during your studies:
- In tutorials and brush-up courses, you can build up writing skills or balance sheet analysis knowledge, for example, according to your personal needs and interests.
- In the preparatory bridging course you can get a taste of programming (previous knowledge is not required).
- You can improve your interdisciplinary skills in free subjects and additional courses on presentation and moderation skills as well as voice training.
- In webinars, lecture series and fireside chats with international guests and speakers, you will gain deep insights into current topics such as cryptocurrencies, FinTech, ESG and sustainability, and much more.
Involvement in symposia and conferences
We see you as part of our team and invite you to get involved, e.g. in the conception and organisation of these international symposia and conferences
Join our studies and experience applied research in international and renowned teams, e.g. the Corporate Reporting Monitor, research on digital reporting, on virtual general meetings or the practice of corporate reporting.
Our blog Financial Communications is available to our students as a publication platform. However, the programme offers our students numerous publication opportunities in journals, magazines and conference proceedings.
Talented programme
The best students of the year are accepted into our talented programme and benefit from numerous goodies such as tickets to industry events, invitations to professional lectures, etc.
Strong Cooperation Partners
In projects and practice labs, the students team up with companies and agencies to work on concrete tasks from the practical world such as, e.g., the design of a (digital) business and sustainability report, the development of a (digital) communication strategy, the draft of an equity story, the creation of an IR website, the organisation of (virtual) events such as professional webinars and conferences.
Our cooperation partners:
- Vienna Stock Exchange
- C.I.R.A - Cercle of Investor Relations Austria
- PRVA - Public Relations Association AustriaCenter for Corporater Reporting in Zürich
- Center for Research in Financial Communications of Leipzig University
- Bloomberg Austria
- nexxar GmbH (Digital Reporting Agency)
- UKcom Finance
- Wienerberger AG
- STRABAG AG
- Raiffeisen International AG
- Vienna Insurance Group
- Financial Journalists' Forum
- and many more
Experience Internationality
Practical projects with international companies and agencies, lecturers from home and abroad, cross-national conferences - with us you keep your finger on the pulse. With the promotion of English skills in language and subject courses, you will acquire optimal qualifications and become fit for an international career.
Attractive partner universities and cooperation partners, short mobility opportunities, excursions abroad, visits to international symposia and conferences as well as international students (incomings) enable a strong international orientation and networking even in part-time studies.
With the iLab, students can choose an interdisciplinary and intercultural project semester, with English as the working language.
Blog
See
our blog to find more articles on the topic of financial communications.
